Tag: customer focus

Driving customer focus and efficiency

Thanks to Chris Ebeling (Executive Vice-President of Sales & Marketing, US Bulk, Messer Americas) his contribution Balancing customer focus and efficiency is absolutely essential for any company that desires to maximize its ability to attract, serve and retain customers through the various economic cycles. Covid-19 has taught us that companies that were ‘deficient’ on one […]

Customer and process – Balancing the organization

Thanks to Chris Ebeling (Vice-President of Sales & Marketing, Executive Vice-President of Sales & Marketing, ) and Jeff Bezos (CEO, Amazon) for their contributions When running a business division or even an entire company, there is constant friction between being customer focused and being process focused. It’s a constructive friction that often swings like a […]



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